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Celebrities in Lingerie

Many lingerie brands collaborate with celebrities for promotional campaigns to leverage their star power and appeal to a wider audience. Here are some examples of lingerie brands that have partnered with celebrities for promotion:

  1. Victoria's Secret: Historically, Victoria's Secret has been known for its high-profile collaborations with supermodels and celebrities who often walk in the annual Victoria's Secret Fashion Show. However, the brand has evolved its approach in recent years. 

  2. Calvin Klein: While Calvin Klein is primarily known for its iconic underwear campaigns featuring models, it has also collaborated with celebrities such as Justin Bieber, Kendall Jenner, and Shawn Mendes.

  3. Agent Provocateur: This luxury lingerie brand has worked with celebrities like Kylie Jenner and Penélope Cruz for promotional campaigns.

  4. La Perla: La Perla, another high-end lingerie brand, has collaborated with celebrities like Kendall Jenner and Naomi Campbell for their advertising campaigns.

  5. Savage X Fenty: Rihanna's inclusive lingerie brand, Savage X Fenty, has gained attention for its diverse and body-positive campaigns. Rihanna herself often models for and promotes the brand.

  6. Frederick's of Hollywood: Over the years, Frederick's of Hollywood has collaborated with various celebrities, including Megan Fox and Pamela Anderson.

These collaborations don't necessarily mean that the celebrities personally endorse or wear the lingerie. In many cases, they are part of professional advertising and promotional campaigns.

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